JPMorgan VIP Event
JPMorgan hosted an elevated VIP reception at The Depot in Salt Lake City for 200 top clients and executives. The evening began with an intimate 15-guest welcome before expanding into a reception designed to reflect Utah’s landscape, ingredients, and modern hospitality.
The Menu
The culinary direction centered on Utah-forward ingredients presented through layered stations that encouraged movement and conversation. Cedar-smoked bison, High West whiskey-glazed chicken lollipops, campfire hash served in cast iron Dutch ovens, and a Utah-driven grazing display grounded the experience in regional flavor. The layout allowed guests to explore the space naturally while experiencing the state’s culinary identity in refined, executive form.
The Style
LUX Floral & Design incorporated succulents, grapevine root, moss, and concrete vessels to echo Utah’s terrain. Moss green and taupe velvet linens, acrylic seating, and layered lounge groupings softened the industrial architecture of The Depot, creating a setting that felt rooted, modern, and intentionally composed.
Styled with Intention
Cedar smoke reveals, custom labeling, and thoughtful station styling elevated each moment without overpowering the room. The experience felt confident and place-driven, aligning regional storytelling with the expectations of a global brand.
See How We Did It
At LUX, catering, design, floral, bar, and production are designed to work together—and something magical happens when they do. Discover how to make it yours.
