Lamborghini Launch
For the Lamborghini PHEV Launch at Modo Studios, LUX was brought in to create an evening that reflected the precision and performance of the vehicle itself. Hosted for 100 VIP guests, the event blended high design, elevated hospitality, and a refined culinary approach that matched the brand’s global reputation.
The Menu
Cuisine was delivered through curated tray-passed hors d’oeuvres and a statement grazing table, allowing guests to circulate freely around the vehicle reveal. From sous vide beef tenderloin on lattice crisps to seared ahi chips and a composed selection of artisan cheeses and charcuterie, each bite was intentional, modern, and visually striking.
Custom Cocktails
The bar program centered on a custom PHEV Urus signature cocktail featuring sparkling rosé, Campari, and lemon, complemented by premium spirits including Grey Goose and local High West Double Rye. Hand-crafted ice cubes, each embossed with the Lamborghini mark, transformed every cocktail into a deliberate design detail. Measured, exact, and unapologetically refined.
Atmospheric Design
Our in-house floral and design team incorporated orange tulips, ranunculus, blue thistle, and brushed gold accents to echo Lamborghini’s bold palette without overwhelming the space. The result was sleek, controlled, and unmistakably on brand, an atmosphere where performance and hospitality moved in sync.
See How We Did It
At LUX, catering, design, floral, bar, and production are designed to work together—and something magical happens when they do. Discover how to make it yours.